Generic Alternative
Great Value Ultra Strong Bath Tissue
Great Value
Walmart
$0.5078
Same Quality
156
Close Enough
78
Not Worth It
Great Value Ultra Strong is a step above single-ply generics in strength and softness, but consumer testing consistently finds it noticeably less soft than Charmin Ultra Strong. For households prioritizing softness, Charmin wins. Great Value works well for guest bathrooms or high-use commercial applications.
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